They swatch beautifully and feel not quite like a cream, but almost like a smooth primer because of the touch of dimethicone in the formula. As much as I love these, I wish the wear time was a little bit longer as I found the colour wearing around the 3 hour mark, but I suppose in the non-matte lipstick world (yes, there was a time!) this is actually not bad at all! The formula was comfortable on the lips and colour payoff was quite good for something that felt so weightless.