I recieved this product in the colour crushed plum from ChickAdvisor after winning the the prize pack for Beauty Review of the Week(All About Eyes). I have only tried it once, and I used my finger to apply the product as I am currently sick but I really liked how it wasn't sticky and didn't cling to my hair at all. I also liked how although the colour is very dark it came on quite sheer and just gave it a "just ate a popsicle" look. I'm very fair so I was very scared to try it, but I was pleasantly surprised that it was very wearable.