I love this stuff even more than my covergirl lashblast! It is more inexpensive, and it also holds my curl very well and lasts all day. It doesnt make my lashes crunchy unlike the lashblast, and gives me length and volume very naturally. It doesnt look like I have used mascara, but that I have naturally amazing eyelashes!

I ALWAYS get compliments on my eyelashes when I wear this mascara and everyone is so surprised when I tell them it's not an expensive department store mascara! It separates eyelashes perfectly and never clumps and lifts my eyelashes to the sky!

I LOVE THIS PRODUCT!
It is the only mascara I use. I keep trying other brands/versions etc but I always come back to this. The colour is natural looking, it gives length, volume and the softness is perfection. I hate mascaras that clump and feel hard on your lashes, but this gives a wonderful natural look and feel.
Sometimes I like to use a different mascara for fancy nights out, but for day to day this is my top pick!

It is a good product for the money. The brush is pretty nice, it doesn't clump and gives a soft feathery look to lashes. It is probably one of the best Maybelline mascaras, very low key, good cheap mascara for a day to day use.

i found that this mascara does as it says. my lashes weren't stiff and hard and they kept the curl in place. its great for everyday wear.

This mascara gave me no length, whatsoever. I know it's not for length, but I was thinking "Hm, maybe it will give just a little?", but nope. But whatever, it's not for length so I'm not going to hate it for that. For volume, it's great. It really does make it full and soft looking, which is what I love. My Lash Blast, which I'm in love with, does make my eyelashes look dry, which annoys me to no end. I just wished it lengthened, but that's it. =]

This is a good mascara for everyday wear.
nothing glamorous but it does its job by giving a full lash

I dont like how it takes a long time to dry though,
so you'll have to be careful not to touch your eyes or blink too hard while its drying or the mascara will smudge

overfull, i'm pretty satisfied with this mascara!

This is my second favorite mascara I've ever used. It goes on without clumping and gives you what the name says, full and soft lashes. And it lasts all day and comes off fairly easily with soap and water.

I'll let you all in on a little secret. A few months ago my eyelashes started falling out. Turns out it was due to my daily use of waterproof mascara. It was traumatic and horrifying. So after going a month mascara-free i decided to go shopping for something i could use on my brittle dry lashes; something that wouldn't cause even more to fall out. After telling my sob story to the cosmetic department at Shoppers Drug Mart they recommended that i try Maybelline Full n' Soft. I was skeptical. I guess i'm a bit of an elitest when it comes to makeup. I assume that if it doesn't cost a fortune that its not any good. Well... this stuff was great! My lashes are soft and noticeable again. It wont give your lashes a 'wow' dramatic effect but it does the job AND keeps them healthy (which is my priority right now). Give it a try.. for the price tag you wont be dissapointed.