I use the Creamy Natural tone for this product personally. I love the lifting effect I feel when I apply this in upward to inward motions on my neck to face. I like the way this cream goes on silk soft and not blotchy. I love the tone I choose for colour, it evens my skin tone out and takes some time off my skin. I'm also impressed that this cream stays on my skin for hours with that same flawless even tone to it. That's confident makeup with a natural look.