BB Cream is a big makeup craze in Asia (with men too!), and it's quickly spreading to the West. Created by German dermatologist, Dr. Christine Schrammek in the 50s, to protect and heal skin after laser surgeries, it eventually gained popularity in Japan, Korea and Southeast Asia and is now hitting markets in Europe and the US.

"BB," short for Blemish Balm, is sold as an all-in-one beauty cream. Depending on the formula you buy, it works as a moisturizer, primer, foundation and sunblock with anti-aging effects. Reportedly, the cream feels lightweight and looks completely natural. It covers skin imperfections and gives you a radiant and dewy appearance. Plus, BB cream absorbs into the skin for a matte finish. Overtime, the product is supposed to improve your skin, making it smoother and minimizing some of the signs of aging with it's anti-inflammatory properties.

Asian brands include Missha, The Face Shop, Skin79 and Etude House.

Dior, Clinique, Estee Lauder, Garnier, L'Oreal and Dr. Jart are amoung the first Western companies to launch BB creams. With Smashbox, Maybelline, Marcelle and others following.

Sounds promising, doesn't it? I'm always looking for multi-taskers. Sunblock with a matte finish ... of course!!! I don't even wear foundation, but hey, if you can't feel it, and cosmetic companies want to throw that in too ... fine.

Product Details
Why You'll Love It

8-in-1 Skin Perfector:
* Blurs imperfections
* Brightens
* Evens skin-tone
* Smoothes
* Hydrates
* Enhances
* Protects with SPF 30
* Oil-Free
For Best Results

Apply smoothly and evenly to your face and blend with your fingertips.

I just bought this BB cream (it's the first time using a BB cream). So far, I think it's pretty good. It's very easy to apply and you can easily build-up the coverage if you need to. I also like that it has an SPF 30...thats very important! It lasts fairly long throughout the day. I do have to still use a concealer around my eyes and nose area because the BB cream just doesn't cover as much there as I would like. I can't compare it to any other ones but it seems to be pretty good.

I've been using the Maybelline Dream Fresh BB cream for a couple of days now in the shade Light Medium.
So far I’ve loved it!

It has a nice light consistency. When researching this product, a lot of people were saying that the coverage isn’t great. It isn’t, compared to a full coverage foundation, but I find that it does cover more than a tinted moisturizer. I don’t have to use a moisturizer underneath this, all I do is very lightly powder it after application. For the price, it’s a great everyday product to use with concealer if you need more coverage.

I really like this BB cream because it really does do all that it claims to do: blurs imperfections, brightens, evens skin tone, smooths, hydrates, enhances, protects with SPF 30 and is oil-free. I found it did a great job at evening out my skin and made my skin look totally natural. It didn't make my skin oily at all and kept my make-up in place all day, I only needed one small touch up. I would be totally comfortable wearing this BB cream all alone, with only mascara and an eye brightner. It's that fabulous! The texture is very silky and blends very easily. I bought this in Medium since it's summer but I expect I'll have to go a shade lighter for the winter. The best thing about this for me is that it's great quality and since it's a drugstore brand it's very inexpensive. I plan to keep purchasing this. Love it!