Flavor was okay - really sweet and nutty. Im a huge fan of nut butters and products but found this too sweet. On the other hand it was always thick and creamy (haha in a good way) & did not clump. The packaging is nice but just wasnt for me.

Would recommend you try it yourself (especially if you have a sweet tooth) but its a non-essential in my house.

When I was a kid, my mom would buy this once and awhile. My kids love it! And I buy it for them every now and then.

Nutella contains modified palm oil which we can all do without. I have switched over to Gioia brand hazelnut spread and is much less expensive.

Ive been eating this like forever. I generally put it on toast, but sneak a tablespoon from time to time. Special warning: This is highly addictive and plain delicious

it tastes like a chocolate bar....and that isnt really my thing....i love nutty flavours but not so sweet

Loved this my entire life and will never stop buying it! In my eyes..its a staple to have at home :)

Love nutella. Its thick, smotth and creamy. I eat this for breakfast pretty much everyday.

We love Nutella on toast, with bananas in the morning!

Love the taste of hazelnut and chocolate! Especially delicious with peanut butter and banana in a sandwich!

Nutella is sooooo good! We have an addiction to it in this household especially with bananas. YUM!