This was the only detergent I would purchase while my daughter was a new born. It does have a strong smell but it's so gentle all the same that it didn't bother her skin in any way at all. I actually enjoyed folding clothes when we used this stuff(maybe I should switch back lol). The scent lasted longer in clothes then most other detergent, and I found it worked very well in removing stains from clothes.

This laundry detergent has a very nice scent that is not to strong or over powering. Worked great for getting out stains and left clothes feeling soft.

Purex Baby Liquid Laundry Detergent is the most amazing laundry soap I have ever used!! Like ever!!! I started using 8 years ago when my daughter was born and its all I want to use. I use it on mine and my kids clothes, our towels, blankets, etc. I love when I'm snuggling my kids and I can smell it.

Great for babies who have sensitive skin. Used this for both my childrens clothing who have skin sensitivity and we need to be choosy on what we use for them. Works great

Great for babies who have sensitive skin. Used this for both my childrens clothing who have skin sensitivity and we need to be choosy on what we use for them. Works great

I have 3 kids, 2 of them are toddlers and my youngest is only 2 months old and this is the laundry detergent that I use on all of our clothes/bedding. I love the smell of this detergent so much, even more then all of the other brands. I also don't ever use dryer sheets but our clothes still come out of the dryer static free and super soft.

Since having a baby this is my go-to for laundry soap. Really cost effective compared to the other hypo-allergenic options and a good clean with a fresh scent. Good Value

I love the baby version of this laundry soap. It seems very gentle on the clothes but effective at removing stains. Definitely recommend. I like that the scent is not too strong either and you don't have to use too much to get the job done.

This was one of the only laundry detergents I used when my son was a baby, it worked really well at removing tough stains from all of the clothes and it never caused any irritation at all. It's a little pricey but considering how little detergent you have to use each time this bottle lasts a while.

Good price for this non-irritating detergent. Does not have overpowering smell. Gentle, which is what i like. I am not sure how well it removes stains and etc as my clothes are not that dirty