we switched to this baby detergent when we noticed that our other detergent wasn't removing stink from stinky clothes. It works great, is cheap....only downside is theres a bit of a fragrance. It doesnt seem to bother my daughter with sensitive skin though.

This detergent is great keeps my daughters clothes clean and stain free and no harsh residue is left on that can harm her sensitive skin

this is my favourite it smells amazing. gets the stains out really well an is well priced.

I have tried every baby detergent and this is by far the best smelling, cheapest and gets the stains out!!! LOVE it

This is just as good as the competition! I couldnt believe they wanted $10 a bottle for the next leading brand of baby detergent so I thought i would try this as it is way more reasonably priced. I was very happy with the way it worked! Left my baby's clothes soft and clean with that fresh baby sent we all love. I ave been using it for the past year and wouldnt even consider getting the overpriced competition when I have had such great results with something thats 1/4 of the price.

I bought this detergent to try out because it is so much cheaper than Ivory snow and i found it is equally aas good at removing stains and dirt, smells great and is sensitive to her skin.