I do my laundry most of the times with cold water so when I saw this on sale, it spoke to me instantly. I don't expect much from laundry detergents aside from making my clothing clean. I don't need them to smell something nice but I do need them to be damn clean. Great for cold laundry washes!

Smells great and is soapy unlike most and my kids are allergic to everything else. I also like the price I get value for my money it's brand name for low price but great quality!i love this product

Suds up well in cold water and effectively gets rid of most dirt and stains on clothing. Doesn't take much detergent to keep the clothes clean. Good value, nice scent, effective worker in cold water.

Ma découverte en 2016, le savon pour le linge le plus efficace que je n'ai utilisé à ce jour! L'odeur est très agréable et demeure imprégné et en plus Il est très abordable, j'adore.

I absolutely LOVE Purex Cold Water Detergent!!! It works so well especially if you have younger children who stain their clothes on a daily basis. I noticed with Purex Detergent that it has a very concentrated formula and you only need too use half amount of the recommended use. Last week my son ran into the coffee table and spilt all my red wine on his pants. I put bit of the detergent on his pants and threw them in the laundry and they were as clean as can be when I took them out.

Purex adds a nice fresh smell too the clothes. I can notice right away when someone uses this detergent as the smell sticks too the clothing and not in a bad way. Makes you smell so fresh!! I also like that with this detergent I don't need too use a fabric softener...Not sure why but I never have staticy clothes nor does my clothes need a softener added.

I buy this at Walmart for 5.99$ for 64 uses.

I wash all of our laundry in cold water. I used to use Purex detergent all the time until pods came out. This has a really nice, faint scent and always got our clothes really clean and our whites whiter.

This laundry detergent word so well it got what were white socks white again I've tried many detergents trying to get my whites bright especially cold water detergent I highly recommend this product

This is the only laundry detergent I will use! I am allergic to most other detergents and develop unsightly rashes and this is the only one I've found that is gentle enough for my skin (and clothes!)! It's often one of the cheapest brands at my grocery store and a little liquid goes a long way so it's definitely worth the purchase! I used to use the purex pods but unfortunately have been unable to find them as of late, but I will for sure be continuing to use this!

I really like this product, it cleans well and you don't need to use a lot. I really like the fact that they have an unscented one also. I use it on delicate items and certain clothing items, as I have sensitive skin.

This stuff works just as good as tide and smells really good too. It is also the lesser expensive of the 2 brands. You don't need to use too much either and I love the smell that comes out of my dryer vent as the clothes are drying. It's really good at removing tough stains as well. My 2 boys are always in the mud or grass getting really dirty. So I am very particular about the brands I buy cause it's cheaper to buy laundry detergent than to have to throw out the stained clothes and buy more. I usually go back and forth between Purex and tide.