One day when I'm better at using all these beauty products I've purchased in the last 6-8 months. I will most likely have a giggle. I base my review on my limited experience with whatever product. Now being this lip brush. I love that it is one piece. You just pull the end when the brand name is and the brush pops out the other end. How cool is that. No yuckies get on you brush. I love that. I seem to have maybe everyone does I have no clue. Looks like lots of lines in my lips. True when applying make up I'm looking into a 12x magnified mirror. Oh yes fairly blind these days. I like that using a brush you can get the lipstick covering more of your lip.I think it covers better. I feel fancy when I use one. Since QUO is a favorite brand price doesn't really come into it. That is bad. But I love how these when you buy singly come in their own zippered like see through case. Those are useful for well travel sure useful for travel. Probably $18 is too much. I really don't know. I think this is quality and I needed to own it.