Bold Impact brush - Exclusive design. What it Does: Dramatizes eyes with 25x fuller, 70% curvier, and 80% visibly longer lashes with beautiful separation. Lashes appear multiplied from every angle. How it Works: Unique Bold Impact brush features a breakthrough design to build dramatic lashes in three ways - Shorter bristles deposit mascara for extreme fullness; Extended bristles lift lashes up and out for maximum length, curl and separation; Tapered tip reaches corners of eyes to magnify and multiply the smallest of lashes. Patented lightweight gel formula spirals around Tube lash with intense color for maximum impact with no caking or flaking. Ophthalmologist-tested. Non-irritating. Suitable for contact lens wearers. Safe for sensitive eyes. Made in USA with US and non US components.