I picked up this product at the store while looking for a new concealer. I have been impressed with Revlon's products lately, so I decided to give this a shot. I really like this concealer! It is quite similar in consistency and colour to my Mac concealer that cost much more money. It does the job of concealing my blemishes, and blends in well. I have very fair skin, and this product comes in very light shades that work for me. This will be my new go to concealer, I can't justify spending on Mac when this works just as well for me. The only possible con I can see is that the applicator gets exposed to a lot of air while using, so it might dry out sooner than the Mac product (which comes in a tube), but I guess I will have to see what happens. I would recommend trying Revlon concealer if you are used to high end products, but are sick of spending the money.