Simply amazing. I buy a lot of make-up stuff I mean a LOT. And most of the time I throw them away cause they either cause break outs or look cakey. But girls, not this one. Although it looks pretty pink it blends in so perfectly and stays on your cheeks all day long. It is probably one of the best products I have used in years that is a blush but don`t look as if you have it on, it is like a natural, innocent blush. Oh and this is one of the few products that I saw the end of the container :)