Now I have tried a whole hoooooopla of mascaras and I am just going to throw is out there that may or may not be one of the worst mascaras i have ever tried. I normally don't like mascara the first few times i put it on because I find when it is new it is runny and i like when it thickens up a bit. I have now have this for over two weeks and everything that it states on the tube I feel is very misleading! "Ultra Volume" "High Definition", I'm going to go with non of the above, and the brush is horrible... So ladies if you are thinking about buying this mascara I would probably think twice!

THE best mascara I have ever used. I have pretty long lashes (don't hate) and often mascaras end up clumping them together by the time I get to swiping the ends of my lashes. The brush really separates and coats every single lash without depositing a ton of mascara goop on them. There's no flaking, so I don't feel like I have mascara dandruff under my eyes halfway through the day. If you are prone to smudgeyness under your eyes, this one might be a problem, I've gotten it a bit if I use a lot of it on my bottom lashes, but the only time I haven't gotten that is waterproof mascara which I find too big of a hassle to get off my lashes so rarely use.

Bottom line: Love it and would take it to a desert island.

When I first saw this product my first thought was "Ohhh, Pretty" and then I bought it. I really liked how this product made my eyelashes feel thick and gorgeous but not too heavy. The only problem that I had with it that it was not waterproof.

It was great when I first bought it, but the formula dried out really quickly. The packaging was really cute but this mascara is not worth it for its short usable life.

This mascara is average at best, the price isn't great and it doesn't really do anything. I find Rimmel mascaras to be pretty average. The one in the pink tube, Max the volume flash is really good, similar to Maybelline's colossal volume, that one is really good and my choice of Rimmel mascara.

I have tried what feels like billions of different mascaras, and this by far has been my favorite. The brush is flexible so it catches even the tiny lashes on the inner/outer corners of your eyes. I even use it on my bottom lashline. The small bristles on the brush may seem decieving at first, but they really do the trick. The mascara itself goes on extremely smooth and with minimal clumping. I really don't use an eyelash curler anymore either. Lashes have a curling pattern naturally, and the brush/mascara moves in that direction so it isn't really necessary. My lashes were defined (no spider legs) and plump without the pain of a two step mascara. My favorite thing, however, would have to be is how easily it comes off. Just a little water or if you smudge it while putting your makeup on in the morning a swipe with a q-tip and you'll be set.

I don't see any volumizing effects.
I think this mascara is great for lower lashes and hard to reach corners.

I'm really on the fence about this product. It does what a very average mascara can do. It's meant to volumnize and separate. The brush is very flimsy so it does a really good job with separating. But i don't really see the volumnizing effects it has. Due to the brush design, it reaches smaller and hard to reach corners. I use it mainly because i like effect it has on my lower lash line. It doesn't deposit too much, but just enough. It also separates my lower lashes which is what i like.

The down side of this mascara is also the brush design. Since it's so flimsy, i've had quite a few incidents when i pushed to hard and the brush flick, only to leave my face with dots of black mascara.

Overall, if you're a careful person looking for really defined lashes that's not too dramatic, i'd recommend this. But you can also look out for other products that does similar jobs.

This is great it adds volume, and length. you just have to get down the way to put it on, twist the brush as you pull it up through the lashes. I get compliments when I uses this stuff :)

This mascara absolutely didn't work for me. I've used the same mascara for years now but I often get sucked in to all the commercials and advertising for new mascaras and I'm usually always disappointed. This mascara was great the first time I used it. It gave some extra length which is always good. But the second time I used it I got nothing but clumps and it made my naturally curled lashes go completely straight out. I don't know if it's the brush or what. But I still gave it a few more tries and it just got worse and worse each time I used it. I'm definitely not using it again. I hate wasting products so I usually give them to my little sister to play with. She's just getting into makeup and you should see the mascara loot she has thanks to me haha. But this product definitely didn't work for me. Thumbs down on this one.