Easy on the eyes!

At first I thought it just seemed like any other mascara. However this line is great! No clumps, no gooping eye lashes together, not needing all that extra time to dry as some mascaras do and it comes off smoothly. I really enjoy this one!

Vegan mascara

The packaging was mediocre. Was expecting something more for a all vegan mascara. Overall felt like any regular mascara. But love the blue colour. Smudge too much as well. Would love to see a water proof of this version

Nice!

I'm really impressed with this mascara. The blue tube is a great size and fits in my purse easily. I have short and fair lashes and this mascara lengthened them. I also love the clean and natural ingredients.

Rimmel London kind and free mascara

Tbh, it's not my fav mascara, it is definitely clump free! Not as lengthening as I'd hope to be. Gave my lashes some volume but not a whole lot. But for what it is. I like it. I love the wand. It's a great wand. And I really love the clump free. You can see the difference in the photo ☺️

My New Favourite

One of the best mascaras I have tried. Adds length and volume without clumping the lashes. Brush size is perfect for getting down to the base of the lashes. Super affordable drugstore product that everyone should try out.

Rimmel has finally done it!

Receiving Rimmel’s Kind and Free mascara excited me as I did not know that Rimmel makes eco-conscious products! As someone who is rather picky with their mascaras, I was pleased to notice the non-flakiness and length of wear this mascara gives off.

Mascara

Long lasting, nice formula, feels great and looks great. Not too heavy or clumpy and easy to remove. Doesn't leave any irritation. Great value and I would repurchase

Buildable but light

I loved using this mascara. I found the product to be very buildable but also very light at the same time. I also enjoyed the scent of the mascara itself.

Good everyday mascara nothing special

The mascara is pretty good at lengthening lashes however does not provide any volume at all. It’s an okay choice if you’re looking for an everyday mascara as the shea butter is moisturizing.

Impressed!

I don't wear make up often but when I do it's pretty much only mascara. I have long blonde lashes and this mascara made them pop. I would recommend this 👌 It lasted all day and didn't clump.