Feel Good About Luscious Lashes

I love this mascara. I immediately noticed it was a high quality product by the simple and sustainable packaging, and the faint smell of shea butter upon opening the bottle. The thing I love the most about it is that it doesn't clump at all like other mascaras I have used in the past and it won't bother your eyes or lashes. A hassle free, quality product that you can feel great about helping the planet!

Love It

First the mascara does not clump, very easy to clean off. It has a moisturizing effect on my lashes and did increase the volume. I love the fact that it contains organic Shea Butter and it made from bio-based brush fibers.

Clean Mascara finally!

I got the chance to try this product for free in exchange of my honest review, thanks to ChickAdvisor.
I am so pleased to have discovered this amazing mascara that is natural and even organic. It works so beautifully and easy to apply; confirmed clump-free and smudge-proof. Love it!

Great volume!

I really like this product. Alot of mascaras make my eyes itchy by the end of the day which forces me to remove it right away. This one did not cause any irritations to my eyes at all which allowed me to wear it longer. It gave great volume to my lashes. I would recommend this product to friends!

Makes lashes look longer!

I really liked this mascara. I used it as a daily mascara and I have to say it did it's job. It was very easy to apply and double coat. My lashes looked noticeably longer and thicker and stayed well on my lashes all day. I didn't notice any smudging so that's a positive. It was also really easy to remove. I definitely recommend it!

get effects like false eyelashes

I do not have big eyelashes but this mascara gives me that look i want with fake eyelashes. gives good length and volume to my eyelashes . i am in love also that its clean mascara. makes me feel even better

For keeps!

Mascara is one of my must have! The Rimmel Kind and Free Clean Mascara is definitely my new favorite. Not only because it's environmentally friendly but because it works! I love that even if you use it often, it doesn't irritate the eye skin area. I'm also surprise with the volume it makes. It adds so much beauty to the eyes.

Everyday wear

one of my favourite brands that I truly love and what better way to know that they also care about our environment.it have my lashes a nice curl and I would also be happy making it my everyday mascara.it doesn’t made my lashes clump or neither it felt heavy.

Finally A Good Drugstore Mascara Thats Vegan!

I received this Rimmel London Kind & Free Clean Mascara for free to try in exchange for my honest review from Chick Advisor and Rimmel London as part of the 2022 Eco Box #gotitfree. When it comes to makeup, especially eye makeup and lipsticks, I prefer to buy clean vegan products. Because most drugstore mascaras are not vegan, I have been mainly buying high-end mascaras and I am so happy that I found this product as it works just as well as the high-end ones! This mascara is great. It has a wet formula that is lengthening and defining. The brush is super effective at grabbing every lash without clumping. Even though it's a wet formula it was very easy and clean to apply without getting it on my lids which I loved. After a second coat I get great volume and pigment. I also love that it has organic shea butter to moisturize and nourish my lashes. I honestly think it's a pretty good dupe for the Milk Makeup Kush Mascara. In fact I like this Kind & Free mascara better than the Milk one. I will 100% be repurchasing this when I run out.

Great product

Easy to apply, you do need to add multiple layers (like with most mascaras) it is water resistant, and easy to remove with either face wash, baby wipes, or make up remover, without all those hard ingredients!