I have very dry skin so I was looking for a primer that hydrating, long wearing, wasn't matte, but didn't feel like silicone and left me looking dewy or with a slight glow. This primer is perfect. It's white cream based that goes on clear but has a slight iridescence to it, leaving your face with a natural looking glow. not shiny but youthful. It was a great base to my foundation. It wasn't heavy or think and it didn't leave me feeling cakey. Great lasting power. Perfect for more mature skin. This would NOT be good for you if you had oily skin though!!!!!