I picked this up because it was on special for under $3. I got it in a light pink shade called Moreish. It smells awesome! The scent is what I love most about it, it smells like bubblegum. It has a subtle sweet taste to it as well.

The gloss itself is nice, no sparkle or shimmer, just shine. It has a nice consistency, not too thick or sticky. The only thing I don't like about this lip gloss is that you need to reapply it quite often. But for under $3 I am quite happy with it.

Rimmel's Jelly Gloss is exactly how it sounds. A cheap, yet, great little colour. Yes to frequent applications, but, the tube is built like your favorite lip balm tube so that should tell you right then, to use Rimmel's Jelly Gloss is to commit to reapplication.

The finish is a glossy, high shine, jelly finish with a kiss of your favorite pigment. The result are lips that do look like they have a layer of luscious jelly colour. I adore the red it makes my lips look plump and pretty.

There is no sparkle, no shimmer, just gloss.
It's the perfect gloss for a casual date, or a fun house party where reapplicating lip gloss won't look common and out of place.
Formal nights out? Just leave it at home and go for a much more robust gloss like DuWop Venom Gloss which although has a higher price, it'll last longer and give you a similar finish.