I know a lot of people who love this product, but I found it to be very frustrating when compared to others that I have tried from different cosmetics companies. The brush doesn't seperate the lashes very well, and I find that the formula that they have used to compose the mascara, clumps on the lashes, even when doing a first pass with the brush. The price compared to other cosmetic brands would be great if the product lived up to it, but because it clumps, and because, at least with my experience, the water-proofing doesn't work as well as others that I have tried, it should be significantly cheaper. I was disappointed, but when it comes to Rimmel as a cosmetics company and their other products, I'm not usually displeased. Just this one product, so please don't write off the brand. I am aware that a lot of lash maximizing formulas end up clumping lashes together to make them stand out, but this one seemed especially thick. Also, with most mascaras, particularly waterproof ones, when I blink after application to the top lashes, the mascara doesn't transfer to the skin below my bottom lashes. This product does seem to transfer as soon as I blink, and I leave a fair amount of time between application and blinking, but the clumping doesn't allow it to dry properly. Just all around kind of disappointed, as I said earlier.

I bought this mascara and was majorly disappointed.
It is THE messiest mascara I've ever used - it gets everywhere but doesn't really stick to lashes.
It flakes before I get home from work and that's never happened before.
It has a really weird texture and a brush that looks like it's been used for years even though I've only used it for a week or two.
Even layering it over a primer or anything like that doesn't work.

The only cool thing about the product is the shiny pink tube - you'll never lose it in your makeup bag...but at this rate, it might just be nice to misplace it!

Very disappointing...a waste of money!