This is a great product! It's a good price and it lasts a pretty long time because you do not need to reapply this very often and a little goes a very long way.

It is very pigmented and matte and goes on pretty smoothly too. It is a bit shocking at first to apply because believe me when I say this, it is very pigmented. Definitely easy to overdo but a swipe on top and bottom and you're good to go. I was pretty impressed with its staying power too. Even after eating and drinking it was there. It comes in some great shades, I have Strawberry Kiss 03. They do also make more glittery ones too.

My only complaint is that it is drying. So you'll need to wear a balm with this one.

I will be repurchasing this one!

These mini magic sticks are my cheap&chic;go-to product!! Admittedly, I was a bit skeptical at first, a lip stain that promises both moisture and longevity seemed far too much like an oxymoron to me and reeked of a marketing gimmick...but still, I was intrigued. It took just one coat for me to fall in love! The highly pigmented, miraculously matte shades (of which there are 8) have the same texture of a creamy lipstick and is applied with an applicator wand. A single coat will cover the entirety of your lips like an opaque veil, and after 30 seconds of absolute stillness, the stain dries to a matte finish. In a few minutes the stain sets in and the colour is locked onto the lips refusing to budge. Fast track to 3 hours of wear and tear (morning coffee and bagel a mid-morning snack), the stain is still proudly on my lips! And what of dryness? There is none! My lips feel moisturized and the stain has not caked at all!

Result after a full 9 hour work day: reapplication needed once after lunch and a bevy of compliments on the shade! Not bad for a lip stain that costs a grand total of $14CAD and $12USD.