When it came to choosing between Creamy Coconut and Silky Shea, I was expecting a very boring shea lip moisturizer and liking the coconut one more. I was wrong.

Silky Shea had it's own little amazingness to it that you can't ignore. It's hard to describe.

I love the see-through tube. It's nice to see how much product you're buying and how much you have left.

Just like it's counterpart, the CUBE, the Softlips LUXE Lip Moisturizer promises to Hydrate, Replenish, Smooth, Protect and Add Shine to your lips. Yes, it hydrates (for an hour or so - if you're not eating/drinking/talking lots). I suppose it replenishes. It smooths as long as it hydrates. I guess it protects, but I would have liked to see some SPF in there to truly "protect" my lips. And yes, it does as a hint of shine.

It slides nicely on the lips, it isn't overly waxy, but it doesn't melt onto your lips and disappear in minutes either.

As great as this product is, it hasn't reached holy grail status for me. I'm still looking for that one amazing lip moisturizer. Unfortunately, my lips are extremely dry & chapped and nothing seems to truly work. Even applied just before bed, it doesn't last the night. I have to constantly re-apply to my lips for it to really help.

PS - I'm very critical of my lip moisturizers and what most people think is amazing, is just mediocre for me.

*I received this as part of the Review Club for my honest opinion

Amazing product - Love the smell of it and it leaves my lips feeling oh so smooth. Definitely recommend it to anyone looking for something that will help chapped lips!

I received this product for free through ChickAdvisor. I really enjoyed using this product and the flavour as well.

It was very easy to use and a much better flavour then the creamy coconut one.

I love Softlips lip glosses and I was lucky enough to be selected by chickadvisor to try out these ones. The container is very cute reminds me of lipstick the only thing I didn't care for was over time the lip didn't click on all the time and I was picking purse lint off on the product. But otherwise I loved how soft and smooth my lips felt when I applied it and it smells great. I work in a very dry building so I found myself reapplying it every 30-45 minutes but my lips instantly felt hydrated again. It's a definite must have for me!

Product was provided in exchange for an honest review as part of the Chickadvisor Product Review Club

If I had to pick one out of the 4 provided...this would be my go to. I like the smell of this more than the coconut (but it's all person dependent on preferences). I like the tube style more than the cube style as it's more practical. Easy to apply - goes on sheer. Non greasy and smells nice (not a strong scent like those of lip smackers). It feels clean but just find myself needing to reapply often. I still prefer their stick style of lip balm with SPF action.

This lip balm goes on smooth and applies very easily. I like the applicator tube. It feels extra fancy even though it's only lip balm. It feels slightly tingly on my lips (which I don't mind at all) and leaves them feeling nice and moisturized. This product is definitely a win in my books.


Product was provided in exchange for honest review as part of the Chickadvisor Product Review Club.

While I would prefer this formula if it didn't have the added menthol in it, I do still quite like it. I LOVE the packaging, not only because it looks really pretty but because the lid snaps on nice and tight and I don't have to worry about tossing it in my purse for on the go. I LOVE the shea butter scent, which I was a little bit surprised by, and I could just sit around sniffing it. I prefer this formula for use during the day, because it isn't as deeply hydrating as I like for overnight and because it gives my lips a really lush, plump look. I would absolutely recommend this for a daytime, on-the-go lip balm!

*Product was provided in exchange for honest review as part of the Chickadvisor Product Review Club.

Hi everyone,

I was lucky enough to be selected by ChickAdvisor for this opportunity to try the Softlips LUXE lip moisturizer. I think the price of the product, 4.67, is a great deal for what it provides. The moisturizer stays on your lips for a long time and leaves them feeling hydrated and soft. They are much better than the Maybelline Baby lips, lip balms. My favourite scent was the Silky Shea. I strongly recommend.

This is an average lip moisturizer , nothing fancy. Packaging is average but the product itself is very good and does what it advertises. I would purchase and recommend!

The silky shea lip moisturizer I recieved for free though the Chick Advisor review program met my expectations for a lip balm! Personally I did not like the bulkier lipstick style packaging as I want something I can easily through in a small purse or my pocket. However to keep in my make-up bag this product is fine and does the job!