I like this lotion. It absorbs very quickly and makes you feel super smooth. I think it hydrates for a bit. It claims 24 hour maximum moisture - my skin doesn't feel dry but it doesn't feel overly moisturized either. Compared to Vasaline's Intensive Care line - this one is not as hydrating. It's not as thick, but that is a good thing because it doesn't leave any film/residue that some thick cremes provide. It has a nice yet soft and subtle smell. I use after every shower for my entire body. I haven't noticed that much of a difference compared to other lotions, but I would recommend it. It's served it's purpose and smells great!