Moist Muffin But Not Apple Pie

I got this seasonal muffin from Tim Hortons. It is only around for a limited time, so if you want to try it, I suggest you go pick one up soon. It is essentially a vanilla muffin base filled with what tastes like a cinnamon apple jam filling. On top of the muffin is an oat cinnamon crumble. The muffin itself is moist- with a slightly dense feel- and flavorful. I expected chunks of apple in the muffin, and although I could taste a hint of apple, I did not see any pieces. I don't find this muffin lives up the apple pie name or is anything special but it wasn't bad. I'd probably get this again before the season ends.