This lip stain is highly pigmented and bright. I have this in red. I like the color. But the consistency of this product is very water like and hence difficult to apply and hard to control. I found that if I did not blend it soon enough it leaves a mark. Since it dries quickly it is very hard to spread it evenly. This product did last a whole day though and I did not have to reapply. But since it is so hard to apply in the first place I will not be buying it again.