4.4/5
343 reviews
Prestige Item
Urban Decay Eyeshadow Primer Potion Original Reviews

Description

Urban Decay Eyeshadow Primer Potion is the legendary primer in the beauty industry. Eyeshadow Primer Potion is coveted by makeup artists and makeup junkies alike because it guarantees more vibrant eyeshadow that lasts for 24+ hours and NEVER CREASES! Once you experience its powers (plus how smoothly it glides on – an added bonus) you’ll never want to live without it. Original formula dries down invisibly, while Eden, Sin and Greed are shades that can also be worn as shadows or highlighters!

For more info, visit Urban Decay.

    5.0/5
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    Recommended? You Betcha!
    June 21, 2017

    Works great!

    Definitely one of my favourite primers! My makeup looks great when I use it and it really prevents it from creasing! The colours pop out more as well. Depending on which eyeshadow you're using, it can sometimes be a little more difficult to blend, but not impossible!
    I absolutely recommend trying it out.

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    4.2/5
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    Recommended? You Betcha!
    June 21, 2017

    Awesome Invention for eye makeup

    I was actually recommended to try this product about 9 years ago, and lets just say I always have one in my makeup bag. Although I find it kind of pricey, I must say one tube lasts a long time for me. I'm not always buying this product every month or week, so I don't mind spending the money to buy it when I need it. It's honestly a really good quality primer. There are times I've fallen sleep with my eye shadow on, and in the morning it's still there. Maybe faded a bit but it's still there. This use to come with an applicator brush and now in a tube like form where you can squeeze some on your finger and rub it on your eye lids. Personally, I preferred the brush. Just easier to apply, but with you fingers you can really get to work it into your skin, and get everywhere. So I get the change. It's long lasting. It's can withstand when you sweating. Nothing smudges or runs. My friend and I put it to the best. She used this product and did her makeup before giving birth (she was being induced) and what do you know her eyes still looked the same. I would recommend this product to others if they're willing to pay the price.

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    4.3/5
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    Recommended? You Betcha!
    June 12, 2017

    I received a bunch of makeup (Urban Decay) for Christmas and this one is part of one of my gift. I normally just put concealer on my lids and use it as primer.

    This UD one is actually pretty good, it has a nice applicator, easy to use compared to the old squeeze bottle. I'm one of those that don't like to use my hands and fingers to apply makeup, so I love this new applicator.

    I say it does a very good job at preventing my eye shadows from creasing and helps my eyeliner stay in place.It dries quick and is not too thick. It helps keeps my eye shadow on all day which is good.

    The only downfall is I think it works too well at keeping my eye shadow in place that it takes a bit of effort to blend. Thank goodness for the many many blending brush I own.

    I would recommend to those whom wears eye shadow often and wants an extra something to make it last. Urban Decay is a very reputable company and all their products are usually very high end and is of good quality.

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    4.7/5
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    Recommended? You Betcha!
    May 28, 2017

    Never will I ever go another day without primer on my lids before shadow. This stuff blows me away. I can cry and still look fabulous with locked on shadow! I appreciate that they kept the squeeze tube and applicator and didn't leave it as one or the other.

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    5.0/5
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    Recommended? You Betcha!
    May 25, 2017

    i love urban decay this primer is the best thing out there i usually have a problem with eyeshadow creasing and this helped a lot my eyeshadow last all day and does not crease you don't need to use a lot of product for it to work a little goes a long way

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    5.0/5
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    Recommended? You Betcha!
    May 12, 2017

    I love this product!! Easy to apply, keeps your eyeshadow vibrant all day with creasing. The product lasts for awhile, so it is worth the money. It is a must have.

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    5.0/5
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    Recommended? You Betcha!
    May 05, 2017

    I owe three of this primer. if I ever decide to wear make up this stuff is a must . If you want an eyeshadow that last than stick to this brand primer.

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    4.2/5
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    Recommended? You Betcha!
    May 04, 2017

    I got the free deluxe sized sample of this when Ulta had it up for online orders and was super skeptical; I hadn't heard of any kind of makeup primers until very recently. I.don't generally use a lot of makeup as it is, though, so I didn't think it was very necessary. But I was SO IMPRESSED!!! This stuff is AWESOME! It's not heavy at all, it definitely wasn't ruby as ice seen some people mention so a little definitely went a long way, and it blamed pretty flawlessly!!! And I'm seriously PALE AF. I personally don't use facial makeup except some undereye concealer, maybe an occasional highlighter, so I didn't apply it to my whole upper loss, there would have been discolouring on my skin, but I did just the eyelid, allies my shadow and liner, and it held for several hours while we went out on a Valentine's Day date. No creasing or smudging or fading! Awesome, AWESOME stuff!!!!!

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    4.7/5
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    Recommended? You Betcha!
    May 03, 2017

    A fantastic product that helps your eyeshadow stay on much longer and prevents from creasing and flaking. I have been using it for five years now and definitely recommend it if you want brighter eyeshadow that stays on much longer.

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    2.7/5
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    Recommended? Fugheddaboutit!
    May 02, 2017

    I used to love this primer years ago when it was in a tube. I felt like I had more control of how much product I put on my lid. With the new format, the doe foot applicator barely picks any product, and it's even worse when your primer begins to run low....the rest of the bottle will go to waste.

    I also believe they've changed the formula. The primer used to completely intensify my eyeshadow color, stop creasing, and make my eyeshadow hold all day. Now, after a few hours in, I can already see creasing and my eyeshadow doesn't seem as vibrant. I don't know what they did but this product has gone down hill from what it originally was.

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    These reviews are the subjective opinions of ChickAdvisor members and not of ChickAdvisor Inc.