I bought this in the shade "luminous", and it's such a beautiful illuminating powder! I'm confused why people assume this is a highlighter when it clearly says it's just a baked powder with shimmer.. It doesn't have much colour pay off and it's not supposed to! I LOVE IT! So shimmery and soft, adds just the right amount of sparkle without looking like you just threw glitter on your face and/or body. It adds a bit of colour, but I'm glad it's not too dark because that's exactly what I wanted: a light sparkle that I can use alone or over top of a highlighter. This is perfect to add to your everyday look for just a touch of shimmer on your highlighter, or brushed over your shoulders and face for a more dramatic look. Worth every penny!