Was just gifted a new tube of this over the weekend and it just happens to be a great everyday shade for me, Coral #22. I have deep pink lips naturally so while the test colour on my wrist is intensely pigmented it just blends in with my natural lip tone with a touch of coral summer colour, so it's not overpowering. I love the cute tube and flower design on it. I had the best result with the colour by applying it to my lips then blending a little with a fingertip and then putting some clear gloss overtop. And I think the product smells a bit like cookies.