Really a great store...Very friendly staff, and all of them are experts on denim!!
If you want a great pair of jeans, try them...

The best place to get high end denim just north of the city is in Richmond Hill. Pur(pronounced Pure) Denim carries all the latest lines, like Miss 60, Rock & Republic, Sevens, Diesel, Paige, Juicy Couture, Frankie B...
I got my last pair of jeans there and they were AMAZING! They also do alterations in record time, free of charge (if you bought your item there)...Staff is really helpful too...